Marketing Blog

In direct mail marketing, Postcards are a direct and engaging piece of mail, with the opportunity to promote a business to customers that fall within a specific area and demographic profile. In [...]

The topic of “Social Distancing” is an important practice to implement during the outbreak of COVID-19. But what is social distancing? What does this mean for your business?  Social distancing is [...]

Businesses all over the world have had to drastically change their day to day operations due to the COVID-19 pandemic. There are many different ideas floating around on what each business should [...]

2020 is ramping up to be a year none of us will be forgetting any time soon. As Canada braces itself for the fight against COVID-19. Governments are implementing strict measures to stop the [...]

When COVID-19 (also known as the coronavirus) started making headlines in late 2019, no one could have predicted the impact it would have on the local economy. This unprecedented situation has [...]

For small businesses with brick-and-mortar locations, it can be a constant challenge to attract new customers to your door. How do you hone your marketing efforts so that you get more foot [...]

During the spring, forward-thinking businesses plan a lot of their marketing and advertising initiatives for the summer to take advantage of consumer’s higher than usual spending habits. In fact, [...]

You won’t stay competitive if you don’t adjust to market changes. Conducting market research and seeking out the latest marketing trends is one of the biggest benefits you can provide for your [...]

It may seem like the Christmas holidays have just wrapped up and there’s a bit of a lull, but now is the time to start ramping up your designs and offers for Valentine’s Day. According to [...]

If you’re like many businesses, at some point you’ve considered offering a coupon or discount to your customers as an incentive for them to buy in to your business and become a loyal customer. [...]