calendar promotion

2021 Small Business Marketing Calendar: Key Holidays to Plan For

From National Pizza Day to Small Business Saturday, this comprehensive calendar makes it easy to get smart and creative with your marketing plan.


What's Inside?

Hold up! Before you bust out the decorations and discounts, consider which holidays best serve the interests of your business and the needs of your customers.

While a National Sandwich Day promotion will drum up business for your cafe, National Cereal Day? Not so much. A marketing calendar can easily take the stress out of planning by identifying relevant dates and holidays.

DRMG is here to make this easy with a 12-month marketing calendar, which highlights the 2021 milestones to plan and prepare for:

  • When to prepare for holidays
  • Key shopping dates
  • Opportunities for promotions & discounts

Download and save it to make planning simple this year.


pen and paper Road Map & Plan Promotions

Use your marketing calendar to spell out promotions and events you're planning for each holiday. Spread your content across both digital and traditional marketing channels, like paid ads and direct mail, using fun events and dates to allow consumers to connect with your brand.

calendar Stay Top of Mind Year Round

By knowing the major and obscure holidays that your brand could connect with, keep in mind that you will be competing with other businesses. Stand out from the crowd with a unique promotion or create your own holiday!

moving box Integrate Promotions with Industry Trends

With delivery & curbside pickup as the new norm by providing alternatives to in-person experiences. National Hamburger Day patio and delivery discounts will capture additional interest this year.

coupon Special Offers & Discounts

Response to an ad increases 17% when it includes a coupon. With over 18 years of offer intelligence, DRMG can help you determine the best offer to give consumers a reason to try your business.