Celebrating Direct Response Media Group's Commitment to Sustainability
Direct Response Media Group (DRMG) is thrilled to announce that we have been honored with the prestigious 2022 Smartmail Marketing Environment Partner Award presented by Canada Post! This accolade recognizes our unwavering dedication to environmental sustainability and our achievement in becoming 100% plastic free with our direct mail shared products.
As a leading Smartmail Marketing Expert Partner, DRMG has proudly served Canadian businesses for over two decades, offering innovative shared media solutions. One of our popular products is the shared wrap, which allows customers to advertise alongside non-competing businesses with printed material inserted into a plastic polybagged wrap. Acknowledging our responsibility to the environment, we committed ourselves to finding a non-plastic alternative.
In December 2022, our efforts came to fruition as we successfully transitioned to a plastic-free solution for our direct mail shared products. This remarkable accomplishment has eliminated 147,000 pounds of plastic from the mail stream and removed over 20 million plastic wraps from the market.
To commemorate this achievement, DRMG will be awarded a physical trophy, a feature in INCITE magazine, a blog post on the Sustainable Mail Group website, and a special mention in the Canada Post Sustainability Report.
We extend our heartfelt gratitude to all our clients, partners, and team members who have supported us on this journey. At DRMG, we remain committed to continuously improving our environmental practices and leading the way towards a more sustainable future.
Join us in celebrating this milestone and congratulating DRMG on winning the 2022 Smartmail Marketing Environment Partner Award!
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