Direct Mail Best Practices
Open With a Shout: How to Master Your Grand Opening in Canada
Opening a new business is more than a transaction; it’s the realization of a dream.
DRMG Marketing Blog
From Print to Performance: The 2025 Direct Mail Recap & Your 2026 Roadmap
DRMG
From Print to Performance: The 2025 Direct Mail Recap & Your 2026 Roadmap
As we close the books on another year, the marketing landscape has shifted beneath our feet. While digital ad costs continued to climb and email...
Why the ‘Spring Rush’ Actually Starts in December: The Strategic Guide to Q1 Direct Mail
DRMG
Why the ‘Spring Rush’ Actually Starts in December: The Strategic Guide to Q1 Direct Mail
The Q1 direct mail 'Spring Rush' starts in December. Get the strategic guide to the 4-6 week timeline, the advantages of 'Decem-prep,' and 5 key...
Addressing the Digital Attribution Gap: Why Direct Mail is Driving More Sales Than You Think
Direct Mail Best Practices
Addressing the Digital Attribution Gap: Why Direct Mail is Driving More Sales Than You Think
Attribution: the process of linking a consumer action (like a purchase) back to the advertisement that inspired it, is becoming increasingly complex....
Why Financial Services Are Banking on Direct Mail (And Why You Should Too)
DRMG
Why Financial Services Are Banking on Direct Mail (And Why You Should Too)
In the financial sector, trust is your currency. But in a digital landscape crowded with "financial gurus," fleeting ads, and rising Pay-Per-Click...
The Holiday Sales Solution: Your Most Important Customer Isn't Online (And How to Reach Them)
Direct Mail Best Practices
The Holiday Sales Solution: Your Most Important Customer Isn't Online (And How to Reach Them)
A guide to boosting sales, reaching last-minute shoppers, and launching your holiday menus.
22 Years of Direct Mail Excellence: Celebrating DRMG's Journey and Commitment to Canadian Growth
DRMG
22 Years of Direct Mail Excellence: Celebrating DRMG's Journey and Commitment to Canadian Growth
November 5th marks a special milestone for us here at DRMG—our 22nd anniversary! As a Canadian family-founded business, we are incredibly proud of...
Reach Millions of Canadian Homes with Direct-to-Home Distribution
Direct Mail Best Practices
Reach Millions of Canadian Homes with Direct-to-Home Distribution
In today's competitive market, reaching your target audience effectively is paramount. Many businesses are seeking additional ways to get their...
What Bill C-27 Means for Your Marketing
Digital Marketing
What Bill C-27 Means for Your Marketing
Bill C-27, also known as the Digital Charter Implementation Act, 2022, is poised to replace parts of the existing Personal Information Protection and...
From Concept to Mailbox: Understanding Your Direct Mail Campaign Timeline
Direct Mail Best Practices
From Concept to Mailbox: Understanding Your Direct Mail Campaign Timeline
You’ve decided to harness the power of direct mail. You know that a tangible ad, delivered directly into the hands of your customers, can cut through...