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Campaign Tracking:
D
RMG Insight

Dashboard

Measure your advertising return by tracking calls, QR code scans and website engagement in our DRMG Insight Analytics Dashboard.

Business Laptop and smart phone with DRMG Insight Dashboard on screen.
Insights 2024-Desktop-Dashboard
tracking web engagement, calls and QR code scans

What is DRMG Insight?

DRMG Insight is an all-in-one tool that allows you to review your leads and qualify them in order to evaluate and optimize your campaign performance in real time.

Powerful Features

Why Use Campaign Tracking?

Prove Success & Optimize Your Ad Spend

A lot of marketers rely on instinct to understand which campaigns are performing. See results come in real-time and evaluate return on investment per campaign.

Evaluate Lead Quality and Experience

Easily score qualified and unqualified leads and listen to calls to see how leads are handled. Modify your advertising and inside sales experience based on key findings.

Gain Valuable
Data

Utilize layers of demographic data provided by your campaign tracking in order to shape your future direct mail initiatives.

DRMG Insight

How it works

1
Request Call Tracking

Track all incoming calls from your Direct Mail campaign.

2
Request a QR Code

Track all scans to your website, landing page or App from your Direct Mail campaign.

3

Integrate with GA4

Use our simple single-sign in method to link your Google Analytics with Insights to track website engagement tracked to your mail drop activity

4
Review and Qualify Leads

See all your calls, QR code scans, web traffic and web conversions (key events) in one place providing a complete analysis of your campaigns performance

5
Analyze & Optimize

Review call and scan data and adjust accordingly.

drmg-insights

Recent Updates to Insight

We recently overhauled Insight to work with the latest iteration of Google Analytics 4. We now show the full spectrum of key events enabling you to see form fills, web interactions and sales you have set as key events in your GA4 account.

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Business Laptop using DRMG Insight software to track website traffic

DRMG Insight Dashboard

View time, date, and location data from QR code scans all in one place! Filter and export data to use for retargeting, planning mail routes, and more!

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Insight

Our Digital Products

Insight Audience Analysis

Call Tracking

Add a call tracking number to your campaign to evaluate calls and the return on investment.

Request a number

Teen accessing business website by scanning QR code with smart phone

QR Code Integration

Add a QR code to your campaign to make your website or App one scan away.

Request a code

Insight-Call-Tracking

Website Tracking

Get your Google Analytics data overlayed with your mail drop dates to fully see the effects of your campaign in real time.

Request Analysis

DRMG Insight

Audience Analysis

Target customers based on first-party data, customer lists, or demographic data.

Request Analysis

our unique FEATURES

Integrating Insights with Our Print Products

Leverage digital integrations and targeting capabilities to increase and measure the return on your investment.

Money Saver Magazine featuring Church's Chicken, Uncle Ben's, Mr. Lube and Swiss Chalet

From National to Local brands, Home Improvement to Automotive, the Money Saver Magazine is a good fit for any business type and size.

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Postcards featuring Door Dash, Midas, and Canadian Tire

Increase your response rate and have your brand stand out by communicating one-to-one with prospects through a solo postcard, menu, or brochure.

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Get Started With DRMG Insight

Start attracting, engaging and retaining more customers at home, right in their mailbox.